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All entries tagged Creative Direction

This is What Happens When You Rip Off a Designer

Milton Glaser + Mirko Ilic speak out on their stolen work

“Sometimes life is tough—all designers want to be influential and see how their work influences others. What is problematic is when influence becomes mindless copying that misunderstands the original intention.”

“By and large, the human species survives by duplicating the success of others. You may not be happy when your ideas are stolen, but sometimes it’s inevitable.”

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A Hyper-Targeted Audience Is Not Necessarily the Right Audience

A hyper-targeted audience is not necessarily the right audience. Gerry Bavaro explains how Merkle’s Publisher Addressable Marketplaces, aka PAM, will lead advertisers to exactly the right people.

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Traditional vs Creative Leadership (2009)

Screen Shot 2016-09-06 at 3.17.21 AM

Source: John Maeda

A sign of the times? Macy’s closing another 100 stores

“Closing stores is not something we take lightly, but we do believe it will enable us to focus more on our better stores and on our digital business,” Karen Hoguet, Macy’s chief financial officer, told an investors in a conference call Thursday.

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