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“If you limit what you value in design talent by requiring that it absolutely be accompanied by self-sufficient sales skill, then you are shutting yourself off to some of the most creative and talented people in the world. Indeed many people become designers and artists in part specifically because their brains don’t connect with the world the way people who are good presenters do! From my point of view it rather requires a kind of tone-deafness to the psychology of creatives to not see this.”
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UI Designer: Focuses on the visual elements of a product, creating user interfaces that are aesthetically pleasing and intuitive. They work with color schemes, typography, and layout to enhance usability and engagement.
UX Designer: Concentrates on the overall user experience, conducting research to understand user needs and behaviors. They design the flow of a product, ensuring it’s user-friendly and meets the target audience’s expectations.
Graphic Designer: Creates visual content for various mediums, including print and digital. They use typography, imagery, and color to communicate messages, build brand identity, and engage audiences.
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Sir Jony Ive’s 2021 CCA Commencement Honorary Doctorate Address
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Digital art is an artistic work or practice that uses digital technology as part of the creative or presentation process. Since the 1960s, various names have been used to describe the process, including computer art and multimedia art. Digital art is itself placed under the larger umbrella term new media art.


