{"id":6302,"date":"2023-07-27T16:50:00","date_gmt":"2023-07-27T16:50:00","guid":{"rendered":"https:\/\/www.donotdestroy.com\/index\/723990787850895360-2\/"},"modified":"2026-02-01T06:15:34","modified_gmt":"2026-01-31T23:15:34","slug":"723990787850895360-2","status":"publish","type":"post","link":"https:\/\/www.donotdestroy.com\/index\/723990787850895360-2\/","title":{"rendered":"723990787850895360"},"content":{"rendered":"<h1><\/h1>\n<figure class=\"tmblr-full tmblr-embed\" data-provider=\"youtube\" data-url=\"https:\/\/m.youtube.com\/watch?v=LD8viW9Vmpw\" data-orig-width=\"356\" data-orig-height=\"200\"><iframe loading=\"lazy\" width=\"356\" height=\"200\" id=\"youtube_iframe\" src=\"https:\/\/www.youtube.com\/embed\/LD8viW9Vmpw?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/safe.txmblr.com&#038;wmode=opaque\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen title=\"Pentagram - Luke Hayman - The business of Pentagram\"><\/iframe><\/figure>\n<p>Pentagram is a large multi disciplinary design firm with five offices in Europe and the USA. Their model is different from almost every other large design agency in that they have no CEO, all partners are creatives and they are equal. Luke will explain how it works.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pentagram is a large multi disciplinary design firm with five &hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12749],"tags":[65,800,8665,8440,52,752,2813,55,811,2320,53,799,382,3,54,7244],"class_list":["post-6302","post","type-post","status-publish","format-standard","hentry","category-tumblr","tag-advertising","tag-brand","tag-brand-identity","tag-brand-strategy","tag-branding","tag-creative","tag-designer","tag-graphic-design","tag-graphic-designer","tag-idea","tag-logo","tag-marketing","tag-pentagram","tag-quote-of-the-day","tag-typography","tag-youtube"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>723990787850895360 - Do Not Destroy<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.donotdestroy.com\/index\/723990787850895360-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"723990787850895360 - Do Not Destroy\" \/>\n<meta property=\"og:description\" content=\"Pentagram is a large multi disciplinary design firm with five &hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.donotdestroy.com\/index\/723990787850895360-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Do Not Destroy\" \/>\n<meta property=\"article:published_time\" content=\"2023-07-27T16:50:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-31T23:15:34+00:00\" \/>\n<meta name=\"author\" content=\"The Do Not Destroy Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"The Do Not Destroy Team\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.donotdestroy.com\\\/index\\\/723990787850895360-2\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.donotdestroy.com\\\/index\\\/723990787850895360-2\\\/\"},\"author\":{\"name\":\"The Do Not Destroy Team\",\"@id\":\"https:\\\/\\\/www.donotdestroy.com\\\/index\\\/#\\\/schema\\\/person\\\/e94b0eb1b8ea31aa86611ece5b65514d\"},\"headline\":\"723990787850895360\",\"datePublished\":\"2023-07-27T16:50:00+00:00\",\"dateModified\":\"2026-01-31T23:15:34+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.donotdestroy.com\\\/index\\\/723990787850895360-2\\\/\"},\"wordCount\":47,\"publisher\":{\"@id\":\"https:\\\/\\\/www.donotdestroy.com\\\/index\\\/#\\\/schema\\\/person\\\/e94b0eb1b8ea31aa86611ece5b65514d\"},\"keywords\":[\"Advertising\",\"Brand\",\"brand identity\",\"brand strategy\",\"Branding\",\"creative\",\"designer\",\"graphic design\",\"Graphic Designer\",\"idea\",\"logo\",\"Marketing\",\"pentagram\",\"Quote of the Day\",\"Typography\",\"Youtube\"],\"articleSection\":[\"Tumblr\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.donotdestroy.com\\\/index\\\/723990787850895360-2\\\/\",\"url\":\"https:\\\/\\\/www.donotdestroy.com\\\/index\\\/723990787850895360-2\\\/\",\"name\":\"723990787850895360 - Do Not Destroy\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.donotdestroy.com\\\/index\\\/#website\"},\"datePublished\":\"2023-07-27T16:50:00+00:00\",\"dateModified\":\"2026-01-31T23:15:34+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.donotdestroy.com\\\/index\\\/723990787850895360-2\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.donotdestroy.com\\\/index\\\/723990787850895360-2\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.donotdestroy.com\\\/index\\\/723990787850895360-2\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.donotdestroy.com\\\/index\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"723990787850895360\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.donotdestroy.com\\\/index\\\/#website\",\"url\":\"https:\\\/\\\/www.donotdestroy.com\\\/index\\\/\",\"name\":\"Do Not Destroy\",\"description\":\"Culture-Forward\\\/ Brand-Backward\u2122\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.donotdestroy.com\\\/index\\\/#\\\/schema\\\/person\\\/e94b0eb1b8ea31aa86611ece5b65514d\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.donotdestroy.com\\\/index\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":[\"Person\",\"Organization\"],\"@id\":\"https:\\\/\\\/www.donotdestroy.com\\\/index\\\/#\\\/schema\\\/person\\\/e94b0eb1b8ea31aa86611ece5b65514d\",\"name\":\"The Do Not Destroy Team\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.donotdestroy.com\\\/index\\\/wp-content\\\/uploads\\\/2016\\\/01\\\/apple-touch-icon-120x120.png\",\"url\":\"https:\\\/\\\/www.donotdestroy.com\\\/index\\\/wp-content\\\/uploads\\\/2016\\\/01\\\/apple-touch-icon-120x120.png\",\"contentUrl\":\"https:\\\/\\\/www.donotdestroy.com\\\/index\\\/wp-content\\\/uploads\\\/2016\\\/01\\\/apple-touch-icon-120x120.png\",\"width\":120,\"height\":120,\"caption\":\"The Do Not Destroy Team\"},\"logo\":{\"@id\":\"https:\\\/\\\/www.donotdestroy.com\\\/index\\\/wp-content\\\/uploads\\\/2016\\\/01\\\/apple-touch-icon-120x120.png\"},\"sameAs\":[\"https:\\\/\\\/www.donotdestroy.com\"],\"url\":\"https:\\\/\\\/www.donotdestroy.com\\\/index\\\/author\\\/admin5\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"723990787850895360 - Do Not Destroy","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.donotdestroy.com\/index\/723990787850895360-2\/","og_locale":"en_US","og_type":"article","og_title":"723990787850895360 - Do Not Destroy","og_description":"Pentagram is a large multi disciplinary design firm with five &hellip;","og_url":"https:\/\/www.donotdestroy.com\/index\/723990787850895360-2\/","og_site_name":"Do Not Destroy","article_published_time":"2023-07-27T16:50:00+00:00","article_modified_time":"2026-01-31T23:15:34+00:00","author":"The Do Not Destroy Team","twitter_card":"summary_large_image","twitter_misc":{"Written by":"The Do Not Destroy Team"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.donotdestroy.com\/index\/723990787850895360-2\/#article","isPartOf":{"@id":"https:\/\/www.donotdestroy.com\/index\/723990787850895360-2\/"},"author":{"name":"The Do Not Destroy Team","@id":"https:\/\/www.donotdestroy.com\/index\/#\/schema\/person\/e94b0eb1b8ea31aa86611ece5b65514d"},"headline":"723990787850895360","datePublished":"2023-07-27T16:50:00+00:00","dateModified":"2026-01-31T23:15:34+00:00","mainEntityOfPage":{"@id":"https:\/\/www.donotdestroy.com\/index\/723990787850895360-2\/"},"wordCount":47,"publisher":{"@id":"https:\/\/www.donotdestroy.com\/index\/#\/schema\/person\/e94b0eb1b8ea31aa86611ece5b65514d"},"keywords":["Advertising","Brand","brand identity","brand strategy","Branding","creative","designer","graphic design","Graphic Designer","idea","logo","Marketing","pentagram","Quote of the Day","Typography","Youtube"],"articleSection":["Tumblr"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.donotdestroy.com\/index\/723990787850895360-2\/","url":"https:\/\/www.donotdestroy.com\/index\/723990787850895360-2\/","name":"723990787850895360 - Do Not Destroy","isPartOf":{"@id":"https:\/\/www.donotdestroy.com\/index\/#website"},"datePublished":"2023-07-27T16:50:00+00:00","dateModified":"2026-01-31T23:15:34+00:00","breadcrumb":{"@id":"https:\/\/www.donotdestroy.com\/index\/723990787850895360-2\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.donotdestroy.com\/index\/723990787850895360-2\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.donotdestroy.com\/index\/723990787850895360-2\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.donotdestroy.com\/index\/"},{"@type":"ListItem","position":2,"name":"723990787850895360"}]},{"@type":"WebSite","@id":"https:\/\/www.donotdestroy.com\/index\/#website","url":"https:\/\/www.donotdestroy.com\/index\/","name":"Do Not Destroy","description":"Culture-Forward\/ Brand-Backward\u2122","publisher":{"@id":"https:\/\/www.donotdestroy.com\/index\/#\/schema\/person\/e94b0eb1b8ea31aa86611ece5b65514d"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.donotdestroy.com\/index\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":["Person","Organization"],"@id":"https:\/\/www.donotdestroy.com\/index\/#\/schema\/person\/e94b0eb1b8ea31aa86611ece5b65514d","name":"The Do Not Destroy Team","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.donotdestroy.com\/index\/wp-content\/uploads\/2016\/01\/apple-touch-icon-120x120.png","url":"https:\/\/www.donotdestroy.com\/index\/wp-content\/uploads\/2016\/01\/apple-touch-icon-120x120.png","contentUrl":"https:\/\/www.donotdestroy.com\/index\/wp-content\/uploads\/2016\/01\/apple-touch-icon-120x120.png","width":120,"height":120,"caption":"The Do Not Destroy Team"},"logo":{"@id":"https:\/\/www.donotdestroy.com\/index\/wp-content\/uploads\/2016\/01\/apple-touch-icon-120x120.png"},"sameAs":["https:\/\/www.donotdestroy.com"],"url":"https:\/\/www.donotdestroy.com\/index\/author\/admin5\/"}]}},"_links":{"self":[{"href":"https:\/\/www.donotdestroy.com\/index\/wp-json\/wp\/v2\/posts\/6302","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.donotdestroy.com\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.donotdestroy.com\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.donotdestroy.com\/index\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.donotdestroy.com\/index\/wp-json\/wp\/v2\/comments?post=6302"}],"version-history":[{"count":1,"href":"https:\/\/www.donotdestroy.com\/index\/wp-json\/wp\/v2\/posts\/6302\/revisions"}],"predecessor-version":[{"id":31636,"href":"https:\/\/www.donotdestroy.com\/index\/wp-json\/wp\/v2\/posts\/6302\/revisions\/31636"}],"wp:attachment":[{"href":"https:\/\/www.donotdestroy.com\/index\/wp-json\/wp\/v2\/media?parent=6302"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.donotdestroy.com\/index\/wp-json\/wp\/v2\/categories?post=6302"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.donotdestroy.com\/index\/wp-json\/wp\/v2\/tags?post=6302"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}