Are Email Newsletters Dead?<\/a><\/p>\nWhy Email Newsletters Aren\u2019t Dead<\/b><\/p>\n
Email newsletters are not dead, but certain email marketing techniques are outdated and unhelpful. These include:<\/p>\n
Impersonal subject lines<\/p>\n
Poor email design<\/p>\n
Using non-mobile-friendly templates<\/p>\n
Lack of metrics<\/p>\n
When it comes to customer acquisition and engagement, email newsletters are alive and well. After all, 99% of users check their emails daily, and 73% of millennials would rather receive an email from a brand that wants to send them marketing materials. These numbers make one thing clear: the problem rests not on the marketing channel but message delivery.<\/p>\n","protected":false},"excerpt":{"rendered":"
Are Email Newsletters Dead? Why Email Newsletters Aren\u2019t Dead Email …<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12749],"tags":[65,3822,10093,5929,55,741,154,799,10092,9050,54,609,610],"class_list":["post-7433","post","type-post","status-publish","format-standard","hentry","category-tumblr","tag-advertising","tag-digital-marketing","tag-digital-strategy","tag-email","tag-graphic-design","tag-influencer","tag-interactive","tag-marketing","tag-newsletter","tag-strategy","tag-typography","tag-ui","tag-ux"],"yoast_head":"\n
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